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Posted: 16 june 2021

Viewing Healthcare Through A Geographic Lens

The U.S. healthcare system is a study in complexity. The best medical treatments on the planet exist within a complicated medical marketplace. The most cutting-edge technology is often tethered to heavily siloed patient data that can't be accessed or shared, and the spatial and social determinants shaping our local behaviors — by far the greatest contributors to our overall well-being — receive far less attention than the clinical and financial components accompanying them. How to transform the U.S. healthcare ecosystem to benefit all stakeholders is key for reform. Enter Haven Healthcare, a collaboration between Berkshire Hathaway, JPMorgan and Amazon that began in January 2018 to reinvent employer-based insurance and address the high costs of healthcare for more than 1 million employees scattered across the country. It's the perfect example of the growing need for location-based intelligence to become fully integrated into the mindset of how we view healthcare solutions and successes.

Why Healthcare Marketers Will Continue To Play A Vital Role In The Vaccine Rollout

There’s light on the horizon. After a stumbling start, the rollout of the Covid-19 vaccines has accelerated in recent weeks. At the time of writing, there are 139 million people (41.9% of the total population) fully inoculated. Public figures from Michelle Obama to Dolly Parton have taken to social media to share photos of themselves getting their shots, much like Elvis Presley shared his polio inoculation with the world more than half a century ago. And yet, so much work remains. A recent University of California, Davis study revealed that one-third of adults in the U.S. are still either unlikely or hesitant to receive the vaccine. There are as many entities responsible for changing this resistance: the federal and state government, healthcare practitioners, public health advocacy groups and the legitimate press. Healthcare marketers, too, play a vitally important role in this life-or-death mission. One could argue that marketers have one of the most critical jobs on the planet at this moment. They need to ensure that the public receives the most accurate, timely messaging around vaccine safety, all while battling misinformation. Accurately targeting segments of the American population, pharma marketers can deliver relevant, resonant messages in order to persuade more people to get vaccinated while appealing to different people’s concerns. With so much of the public still riding the fence, marketers must be empathetic while keeping steadfast to their focus of educating and informing populations with concerns. Chief among those is that there have been clear inequalities in the healthcare system for far too long, especially among minority communities. This disparity has created less access to quality healthcare for those who desperately need it and more skepticism toward those who provide healthcare and messages about wellness. That is a damning indictment of our society and something healthcare marketers have a responsibility to help repair. Never has there been a more apparent opportunity to do so than around the Covid-19 vaccines. It is not just a matter of public health but also one of social responsibility.

There's a new version of the Hospify mobile app out

This new version is not just a normal upgrade; it is a completely new app with lots of cool new features. More info on their website.

French Healthcare Company Alan Raises €185M At €1.4 Billion Valuation

French healthcare platform Alan, cofounded by Jean-Charles Samuelian-Werve and Charles Gorintin, announced today that it has raised a €185M Series D which puts the company in the unicorn club, at a €1.4 billion valuation. The funding round was led by Coatue, along with Dragoneer, Exor, and existing investors Index Ventures, Ribbit Capital and Temasek. Alan is a fully licensed health insurance company, which allows members to access various types of health-related content. The platform sends notifications appointments to its users, helps them find doctors through their map, books them, and offers interactions like chatting with doctors and other patients. “For more than 50 years they have tried to industrialize our healthcare system, and as a result they it a bit inhuman, non-personal, where you have to fit with the system, while it should be the contrary — the system should fit to you,” Samuelian-Werve, who serves as the company’s CEO, says. “We want to be the place where you get your information in a personal way, offering you an integrated experience from A to Z where healthcare is no longer pain you have to go through, but it can even be joyful in some way because it’s preventative and cheaper.” Roughly 85% of Alan’s customers are companies (when they sign on a company they cover 100% of their employees) so its a B2B2C model, while the remaining 15% are self-employed. At the moment Alan counts 9,000 companies that use it with 160,000 members. The company originally started in France, and as of six months ago expanded to Spain and Belgium. While not profitable yet, the company recently surpassed €100m in annual revenue. Prior to cofounding Alan, Samuelian-Werve started another successful company called Expliseat, a manufacturer of the light aircraft seats. However, after his grandfather passed away, Samuelian-Werve (who as a kid built websites for Japanese anime, local shops, and a French movie) sold his shares in it and decided that he wanted to focus on healthcare. He teamed up with college classmate Charles Gorintin, who had previously worked for Twitter, Facebook, Instagram (and is now Alan’s CTO), and the two worked on the idea for one summer in Gorintin’s San Francisco apartment prior to moving back to their native France.

London insurance company HealthyHealth rebrands to Qumata, picks up £7M funding

HealthyHealth, based in London, is a startup focused on transforming the life and health insurance underwriting journey through digital data. In a recent development, the company has just announced that it picked up $10 million (nearly £7 million) in a Series A funding round. Also, along with the latest investment, the firm has been rebranded Qumata.

Gait Up - Born in research, Made in Switzerland, Used in clinics

Gait up's products revolutionize sensor-based analysis with meaningful metrics and accuracy of the highest standards. As a spin-off of the University Hospital of Lausanne (CHUV) and the Swiss Institute of Technology of Lausanne (EPFL), Gait Up benefits from world-leading scientific…

Have you seen 19 Episode | Season 3 of GIANT's Healthy Innovators Live TV Show on our Youtube channel?

Be one of the first to watch this new Episode 19 | Season 3 of Healthy Innovators Live TV Show on our Youtube channel: Host: Barry Shrier, Founder and CEO, GIANT Health A big thank you to our valuable guest:…

Better has announced the release of Better EHR Studio 3.0

The latest version of this integral part of the Better Platform suite focuses on streamlining the creation & usage of digital clinical forms and queries. Read more on their blog.

Are you an expert in Healthtech?

AI Time Journal is interviewing top minds in AI and healthcare to share their stories, their mission, and how the next generation of technology can help people live healthier and longer lives. Learn more and Register to be interviewed here.

Profits that don't cost the earth: How to build a sustainable business launched by Startups Magazine

Join Startups Magazine, virtually on 8th June at 2pm. What does the word 'sustainability' mean to you and your business? About this event Wondering how to build a more sustainable business? Should you apply for B-corp certification and what would…

The Cereal Entrepreneur - Empowering Women to grow and protect their wealth by Startups Magazine

Check out the latest podcast episode from Startups Magazine. In this episode, they speak to Tamara Gillan, Founder & CEO at Cherry London and Founder of The WealthiHer Network all about Funding and Female Wealth. Link for the episode here.

I Had Dull, Lifeless Hair—Until This Shampoo Transformed My Strands

I’ve never liked my hair. Historically it’s been thin and wavy in a limp, frizz-prone way. Rain, summer, and humid climates were all disastrous, leaving my hair matted flat to my skull up top before descending into undefined chaos. My solution to all of this was equally disastrous: to force my hair’s texture into submission with heat tools, which of course lead to breakage, dry ends, and a comically thin ponytail. But I figured we can’t have it all in life—my ancestors blessed me with good skin, so I assumed that good hair just wasn’t in the cards. This was until I was introduced to New Wash in January 2017. New Wash is a shampoo alternative belonging to a somewhat new class of products called a co-wash or cleansing conditioner. This category of hair cleanser is marked by its absence of detergents, which give conventional shampoo its sudsy quality. Turns out detergents also strip your scalp of its protective oil barrier, leading your body to produce more oil. That means greasy hair and increased washing, thus continuing the cycle of detergent violence on our poor scalps.

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