Adam Shaw
CEO, The Heart Guy
St Albans, United Kingdom Helping people with their funding and stress challenges. It took a world toilet roll crisis to wake up to the thing that has been central to everything this business is about: identifying and helping people who are looking to make the world a better place. Raising money can be stressful and since less than 1% of businesses looking for equity investors actually get it: if you don't know what investors are looking for in your proposal, you will almost certainly be a part of the 99% + businesses who don't get funded. This can be stressful - an area I know well from my nursing days. My approach is to make light of dark situations. Not always, but enough to work out who needs it and who isn't ready yet. Looking on the bright side of life and Monty Python have been great teachers.